Kylie Minogue bares bum in new advert (includes video link)

Kylie Minogue has bared her famous bum on video for a spoof advert.

The 44-year-old singer appears in the joke ad for body insurance by artist Katerina Jebb, which sees the Australian star walking up a flight of stairs in slow motion wearing a racy, white backless gown which exposes her pert behind.

The voice-over asks: “Are your assets fully covered? Protect and cover the things that are most dear to you.

“Don’t wait until tomorrow. Beautiful Body Of London.”

A logo for fake company Beautiful Body Insurance is seen flashing on screen at the same time.

The 40-second black and white video is called Simulacrum & Hyperbole, which roughly translates as an exaggerated representation of somebody.

The petite pop star has been known for her behind since her Spinning Around video in 2000, which saw her don a minuscule pair of golden hot pants. Kylie is reportedly so proud of her best asset that she has insured it for $5 million.

The singer has credited body make-up as the secret behind her famously toned bottom in the past, explaining at the time of her All The Lovers video: “When I knew that I was going to be in tiny hot pants again I was like, ‘Cover my legs and bum with body makeup.’

“It’s definitely the way forward – and my secret to having a great bottom.”

Watch the video here.