Britney Spears’ Do Something music video won’t air on European TV stations again after Louis Vuitton claimed it “damaged their image”.
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The luxury clothes and accessories brand won an injunction in Paris yesterday (19.11.07) to stop the 2005 video – which shows mother-of-three Britney driving a pink car emblazoned with the company’s prestigious ‘cherry blossom LV’ symbol – from being shown.
Sony BMG and MTV Online were ordered to pay USD117,600 each for “damaging” the brand’s image, and are expected to pay USD1,470 for every day the video remains on the internet.
Louis Vuitton has continuously worked to prevent its goods from being copied, and has fought the ongoing battle in French and other courts.
Meanwhile, Britney is facing more legal trouble after reportedly “trashing” a USD1.5 million apartment in California’s Marina Del Rey in August 2006.
Real-estate agent Amir E. Zagross, who is threatening to sue the singer, told Life and Style magazine: “I met Britney at the condo myself with her mother, brother, sons and her bodyguards. They assured me they were immaculate, nice people who would take care of the property.
“But the damage was significant. They destroyed it. We couldn’t re-rent the condo because of the state it was in.”
